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Timberland Corporation : ウィキペディア英語版
The Timberland Company

Timberland LLC is an American manufacturer and retailer of outdoors wear with a focus on footwear. It is owned by VF Corporation.

Timberland footwear is marketed towards people intending outdoor use.〔Lifestyle Branding: As More Companies Embrace it, Consumer Opposition Grows KL Jung, M Merlin - ''Journal of Integrated Marketing'' 2003 - jimc.medill.northwestern.edu〕 The company also sells apparel such as clothes, watches, glasses, sunglasses and leather goods.

Timberland’s corporate headquarters are located in Stratham, New Hampshire. Timberland also operates from offices in other parts of the world.
Horween Leather Company supplies leather shells for footwear to the Timberland Company.
==Company history==

* In 1918, Timberland founder Nathan Swartz began his shoe-making career in Boston, Massachusetts, as an apprentice stitcher.
* In 1952, Swartz bought half an interest in The Abington Shoe Company in South Boston, mainly doing contract work for other manufacturers.
* In 1955, Swartz bought the remaining interest and brought his sons into the company.
* In 1965, the Swartz family introduced the then innovative injection-molding technology into the footwear industry. This enabled the production of virtually waterproof boots made in colder temperature form or in tropical weather form depending on the customer, by connecting the soles to the leather uppers without stitching.
* In 1969, moved the base of its manufacturing operations to Newmarket, New Hampshire.
* In 1973, the brand name "Timberland" was introduced for the waterproof leather boots produced by the company. Because the boot proved to be very popular, the company name was officially changed to The Timberland Company.
* In 1978 and 1979, Timberland added casual and boat shoes to its boots product line.
* In the 1980s, the company expanded internationally – first into the Italian market (thanks to the "Paninari" youth movement in Milan who wore and launched the Timberland brand), and later to many other countries.
* In 1984, purchased a former Melville factory in Tennessee and relocated manufacturing.
* Herman Swartz, one of the founder's sons, took the helm at the company. Under his leadership Timberland began to evolve its brand, adding clothing and women's shoes to its products.
* Throughout the 1990s, the Timberland Company added more product lines such as backpacks, watches, and kids' footwear.
* In 1998, the Timberland PRO series of "Workboots for the Professional" was launched. Jeffrey Swartz stepped up to become Chief Executive Officer of the company and brand his grandfather, uncle, and father had started.〔(Haaretz: "Meet the Jewish billionaire who studies Torah every morning" ) March 16, 2012〕
* In 2006, the company acquired Howies, the Welsh clothing company.
* In 2007, Timberland acquired skateboard-footwear company, iPath.〔(【引用サイトリンク】title=Timberland Announces Acquisition of IPATH )〕 Ipath was sold in 2011 to Klone Labs.〔(Timberland Sells IPATH to Klone Lab )〕
* In 2011, Timberland signed a definitive merger agreement with VF Corporation at $43 per share or approximately $2 billion.
* In 2012 Howies was sold to its management by VF.〔("On Our Own Two Feet" a howies blog post ), January 6, 2012.〕

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
ウィキペディアで「The Timberland Company」の詳細全文を読む



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